South Beach Patch Hat-Blue/Grey

The Buy One. Plant One. Initiative

In 2015, twin brothers Keith and Kyle Rossin came together with one mission in mind – to change the world one mangrove at a time. This mission was cultivated through a passion for the environment and coastal communities around the world. The twins needed a means to fund this mission and thus MANG was born. MANG is a high-performance apparel company that plants one mangrove for every product sold. The Buy One. Plant One.® initiative is more than just planting mangroves. It’s about preserving and restoring coastal habitats and communities. 

Why mangroves?

1. Act as a buffer between land and sea protecting the land against storm surges, boat wakes, and natural disasters.
2. Hold sediment in place, preventing soil erosion and creating cleaner water ways.
3. Provide habitat for all fish, crustacean, and bird species.
4. #1 carbon sequestration tree in the world, locking down and providing carbon to our nearshore and offshore environments.
5. Provide nutrients through falling of leaves & branches, also known as detritus. This is the start of the food web in our oceans.

Mangroves are a keystone species. Without mangroves, our coastal environments would suffer. At MANG we hope to inspire others who have the same passion to protect, preserve, and enjoy the resources that we have. With your support we can all make a difference and ensure healthy ecology for generations to come.